Carolyn Paul has 40 years of experience in the communications sector and for the last three decades has focussed on international healthcare communications. Her expertise in the healthcare arena spans almost every sector including launching revolutionary pharmaceutical products (therapeutics and vaccines) and medical devices, and directing brand and reputation campaigns for businesses and NGOs. Her work has touched upon numerous therapy areas including almost every aspect of cardiovascular and metabolic disease, CNS disorders (including depression and Parkinson’s disease), HIV/AIDS, infectious disease, osteoporosis, allergy, immunology, oncology, rheumatology, respiratory disease and diagnostics. During her work in healthcare she has worked extensively in conditions which impact those aged 55+ including with organisations as diverse as the International Longevity Centre, Pfizer, and Alzheimer’s Disease International.